Campaign Management

A campaign is a outbound marketing project which is plan ,manage and track within the Salesforce. A Campaign may be organized in different manner as it can be a direct mail program,seminar,print advertisement,email,or other type of marketing initiative.
Goal plays a very important role to run any campaign.
A campaign takes into consideration following things:-
-->To whom do you market your products and services?
-->What information do you use for creating target lists?